Brockenhurst College is a tertiary college located in Hampshire. The school has top-tier facilities for badminton, basketball, cricket, football, netball, rugby, tennis, and volleyball, all available for external hire. Dive into this case study to discover how the seamless integration of Bookteq’s Widget and Workspace revolutionised Brockenhurst’s sport facility lettings management.
The challenge
The manual handling of school lettings, including tasks such as availability checks, reservation of facilities, handling block bookings, invoicing, preventing duplicate bookings, and generating comprehensive reports across multiple venues, was proving to be time-consuming for Brockenhurst College.
The solution
Brockenhurst College partnered with Bookteq in March 2023 to improve their school lettings management. To make it easier for customers to book facilities, the school embedded the Bookteq Widget (for online bookings) on their website. To make managing bookings internally more efficient, staff also started using the Bookteq Workspace. Both tools helped the school streamline and automate the entire facility booking process.
Brockenhurst College’s Bookteq Workspace used by staff to seamlessly manage bookings
The results
Reducing school lettings admin and Increasing customer satisfaction
Within the first 8 months Brockenhurst College had 1265 bookings made at their facilities. Of these over a third of these were completed on the school’s own website which contains the Bookteq booking widget. This solved two issues; reducing administrative burden for the school while enhancing the overall experience for facility hirers. Let’s dive into these solutions now.
The Bookteq Widget on Brockenhurst College’s website makes it easy for facility hirers to find and book a slot that works for them.
Benefits for the College:
- Time Savings: The self-service booking widget significantly reduced the manual effort required by school staff. Instead of labour-intensive processes involving communication with hirers via phone or email, staff could now focus on more strategic tasks.
- Efficiency Gains: Hirers could independently use the live booking calendar to find suitable slots, eliminating the need for back-and-forth communication. This streamlined process included immediate booking options, reducing the time spent on coordinating schedules and sending invoices.
Benefits for Facility Hirers:
- Enhanced Convenience: Hirers could find and book facilities at their convenience, fostering a better booking experience. The online widget allowed for immediate bookings by indicating available slots, eliminating the need for hirers to wait for confirmation from the school.
- Increased Community Access: Hosting the booking widget on the school’s website improved community access to sports facilities. Individuals outside the school community could easily discover and book facilities online.
Adoption of Bookteq’s Widget (self-service) by school hirers
Examining the adoption rates of the self-service booking method showcased a remarkable shift in user behaviour.
- In March 2023, only 1% of bookings utilised the self-service calendar.
- By June, the adoption rate increased to 40%.
- September recorded an impressive 73% adoption, with 155 out of 213 bookings made through the self-service widget.
This graph shows the adoption of Bookteq’s online booking widget on Brockenhurst College’s website by school hirers over the first few months of implementation
The exponential growth in adoption demonstrates the success of the online booking widget in improving the booking process for hirers and simultaneously reducing administrative overhead for facility managers.
To wrap up
The adoption of Bookteq’s online booking widget eliminated the need for extensive communication between hirers and facility managers, creating a more efficient and streamlined bookings process. The self-service model saved significant staff time, making it more convenient for hirers to book facilities at their own pace. This resulted in direct time and cost savings for Brockenhurst College. The online widget not only simplified the booking process but also increased accessibility for the broader community, expanding the reach of sports facilities and contributing to potential revenue growth for the college.
To explore how Bookteq can benefit your school, schedule a free demo today. Experience a more streamlined and effective approach to sports facility management with Bookteq. Your facility’s success is just a click away!
